Supporting long-term client success for a growing social media agency

Industry: Marketing
Business type: Social media marketing agency
Project type: Copy chief across social posts and blogs

Company profile:
A busy social media agency working with a diverse mix of clients — from startups to established brands — delivering organic content across company pages and personal LinkedIn profiles. Their work includes everything from social media strategy to blog writing, audience growth, and brand positioning.

The challenge:
As the agency grew, the founder needed experienced support to maintain quality across a growing client base. With more clients than one person could manage, they were looking for a trusted partner to help oversee and execute content that was engaging, on-brand, and results-focused.

How we worked together:
I stepped in as a copy chief, supporting the agency across a wide range of client accounts. My role includes:

• Writing and editing social content for company and personal brand accounts

• Creating blog content tailored to each client's voice and industry

• Reviewing and refining content to maintain tone consistency, clarity, and strategic messaging

• Supporting campaign planning and ideation when needed

Over the years, I’ve become a core part of the team, providing dependable support as the agency scales.

The results:
While I don’t have full visibility on all client metrics, I’ve consistently helped drive strong engagement across the accounts I work with, including increasing likes, comments, and shares, as well as contributing to follower growth, event sign-ups, and client leads.

Many of the agency’s clients have remained with them for years, which is a testament to the results and consistency of the content we deliver together.